SEO and SEM questionnaire SEO & SEM questionnaire Creating a detailed questionnaire before starting SEO or launching a Google Ads campaign is a crucial step for understanding your requirements, goals, and preferences. This will help us tailor the campaign to meet your expectations and achieve the best possible outcomes. Kindly answer the questions with what you believe is most adapted to your requirements. The information you will provide will help to assess and analyze and depending on your responses, we might need to have further discussions to clarify and refine the campaign strategy. Please enable JavaScript in your browser to complete this form.Name *FirstLastCompany/Business NamePhone Number *Email *Website / URL *Instagram page (if available)Facebook page (if available)LinkedIn page (if available)Campaign Objectives:1- What are your primary goals for this Google Ads campaign? *e.g., increase website traffic, generate leads, boost sales, improve brand awareness2- Do you have a specific target in mind for your campaign? *(e.g., number of leads, sales targets, traffic volume)Target Audience:3- Who is your target audience? *Include demographics like age, gender, location, interests, and any other relevant characteristics.4- Are there specific geographic locations you want to target or exclude? *Budget and Scheduling:5- What is your monthly budget for this Google Ads campaign? *5.1- Do you have preferred start date for the campaign? *5.2- Do you have preferred end date for the campaign? *Keywords and Phrases:6- What keywords or phrases do you believe your potential customers would use to find your products or services online? *7- Are there any specific keywords or phrases you want to exclude? *Competitors:8- Who are your main competitors? *Please provide their websites if possible9- What sets your business apart from your competitors? *Ad Content and Landing Pages:10- Do you have specific messages or offers you want to highlight in your ads? *11- Which landing page(s) should the ads direct users to? *Please provide URLs.12- Do you have any preferences regarding ad visuals or text? *13- Are there any brand guidelines we should follow when creating ad content? *Previous Advertising Experience:14- Have you run Google Ads campaigns before? If so, what were the results? *15- What did you like or dislike about your previous Google Ads experiences? *16- Are there any specific challenges or concerns you want to address in this campaign? *Additional Information:17- Is there any other information or specific requirements you have for this campaign? *18- Do you have any questions or concerns about the Google Ads process that we can address? *Consent and Agreement:Do you agree to share the necessary access to your Google Ads and Google Analytics accounts for campaign setup and tracking? *YesNoPlease confirm that you have the authority to make decisions regarding advertising and marketing initiatives for your company. *YesNoSubmit